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Fundamentals of Consumer Marketing
 

Fundamentals of Consumer Marketing

Previous Title: Essentials of Consumer Marketing

Download B2C marketing principles and tools for consumer and retail marketing training brochure    B2C marketing principles and tools for consumer and retail marketing training registration

Who is it for?

All managers working in Consumer markets who are without a formal marketing background.

What business issues will we address?

This workshop gives managers with relatively little formal marketing training a solid overview of the entire marketing process.

What will I be able to do after participating?

You will be better able to:

  • Apply and leverage the various elements of the marketing mix
  • Understand differentiation and positioning in highly competitive markets, and distribution and retail
  • Use pricing strategies to increase your customers’ perception of the added value of your products and services.


Workshop details
- Duration: 4 Day(s)
- Fee: EUR 3750
- Levels: M

   - Dates & locations:
24 Nov 2008 to 27 Nov 2008, Brussels   B2C marketing principles and tools for consumer and retail marketing training registration
23 Mar 2009 to 26 Mar 2009, Brussels   B2C marketing principles and tools for consumer and retail marketing training registration
26 May 2009 to 29 May 2009, Brussels   B2C marketing principles and tools for consumer and retail marketing training registration
7 Sep 2009 to 10 Sep 2009, Brussels   B2C marketing principles and tools for consumer and retail marketing training registration
17 Nov 2009 to 20 Nov 2009, Brussels   B2C marketing principles and tools for consumer and retail marketing training registration



Customer Specific Solutions
MCE can also organise this workshop for a group of executives from your company at a date and location of your choice, taking into account the specific needs of your organisation.

• Leave your phone number here and we'll call you back.
• Send us an email
• Call us: +32 2 543 24 91

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Need more info?
• Leave your phone number here and we'll call you back.
• Send us an email
• Call us: +32 2 543 24 91


   
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