How to Use Supply Chain Management as a Competitive Advantage
Previous Title: Supply Chain Management; Using Your Supply Chain to Create Strategic Value
Who is it for?
Sales Vice Presidents and Directors, CMO’s, Marketing Vice Presidents and Directors, Strategy Executives, CFOs , Finance Directors, supply chain Vice Presidents and Directors, Production Vice Presidents and Directors, CIOs
What business issues will we address?
Many functional managers are unaware of the ways in which different components of the supply chain can help to deliver competitive advantage for their functional area, as well as for overall company results. A well-managed supply chain can provide “new” areas of competitive advantage in the market.
What will I be able to do after participating?
- Capitalize on supply chain components/attributes to enhance your core competences
- Manage interactions and relationship among functional areas and their impact on market penetration strategies
