Stakeholder Management in Medical Devices - How to Manage the Network of Interested Parties
Who is it for?
General managers and all senior managers with boundary roles.
What business issues will we address?
Many parties are interested in medical progress and improved patient care. This creates a highly dynamic environment where all stakeholders interact with and influence each other’s decision making process. This workshop explores stakeholder dynamics of medical device companies and offers insights into successful orchestration of networks.
What will I be able to do after participating?
You will be better able to:
- Identify all stakeholders and realize the dynamics of interactions among them
- Assign responsibility for the relationships with stakeholders in your company
- Define critical success factors for successful relationships with stakeholders
- Prioritize links to the medical community in terms of revenue, accelerated market access, innovative thinking and future business potential
- Assess the specific role of key opinion leaders for your business
- Align corporate communication with stakeholder interests
