Workshop: Strategy, Processes and Metrics

Planning Strategy, Processes and Metrics











Level(s): S / U  

Now more than ever, national governments and international institutions such as the EU, the UN and others like OECD, NATO, Eurocontrol, COE, etc., are required to enhance the performance of their Agencies and other Public Bodies which operate under their aegis. Agency CEOs share the same objective and must achieve greater efficiency and value for money in the provision of public services.


Citizens' service delivery expectations have also increased, both as beneficiaries and as taxpayers or funding providers. Those responsible for the executive and non-executive management of Public Organizations and Agencies are therefore under greater pressure to improve organizational performance and achieve ongoing efficiency enhancements.


To date, many governments, cross-border institutions and agency bosses have lacked an integrated or agreed framework for managing the performance of Agencies, Bodies or other third party service providers. More particularly ‘information asymmetries' have meant that it has been difficult to identify performance indicators or the metrics which are necessary to ensure the effective management of such organisations. Obvious questions therefore arise in areas relating to governance, funding, value-for-money and service to citizens.


This new workshop is organized in collaboration with the UCD Michael Smurfit Graduate Business School and RA Consulting. It is a practically based workshop that provides an in-depth understanding of the increasing focus on performance and its criticality within a public service context.  There is a particular emphasis on the development of KPIs and ‘performance contracts' for managing Public Organizations and International Institutions.

Managing Performance in Public Organizations and International Institutions training info


Level(s): M  
If one key role is to be named in the marketing chain of command in the telecom industry, it is certainly the one of the product marketing manager. In an industry that has always been at the cross road of providing a combination of products and services, and that is now going to enter a totally new era in order to reinvent itself, the product marketer can really make a difference.Even if not in charge of the company strategy and brand positioning, the decision on the product attributes and pricing will have a direct impact on the company brand and value proposal.During this 4 day intensive workshop, the participants will get a clear view on the Product Marketing management basics (the 7 building blocks) and at the end of the workshop they will have a clear view and tools to realize their own Product Marketing plans and bring them to successful completion in their respective industries.
Product Management in the Telecom Industry training info


 
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